Matt Yglesias

Feb 17th, 2009 at 1:12 pm

10 Years of Dr. Manhattan

Watchmen is hardly the first movie to try to employ web-based spinoffs as part of its marketing campaign, but it may be the first one to have actually done it well. Here, for example, is a YouTube video of a 1970 NBS broadcast taking a look back at 10 years of Dr. Manhattan:

For many of the same reasons that Watchmen was long deemed unfilmable, it seems uniquely well-suited to this sort of thing. It’s not a literal adaptation of the interstitial material in the book, but it’s true to its spirit.

Filed under: Comic Books, Film, Watchmen





34 Responses to “10 Years of Dr. Manhattan”

  1. Njorl Says:

    What I want to know is, if they offer a line of action figures, will it be ironically or unironically?

  2. Gabriel Says:

    What I want to know is, if they offer a line of action figures, will it be ironically or unironically?

    Both. Ironic statuettes will sell for $100+, unironic action figures for $19.95.

  3. MDK Says:

    There is also a mock public service announcement up on youtube explaing the Super Hero Registration Act as well as a 1980’s throw back 8 bit arcade game featuring the original Nighowl and Silk Spectre. I must say whoever is in charge of this marketing initiatives deserves judos for thinking outside the box as well as pulling these ideas off so well.

  4. Medrawt Says:

    For many of the same reasons that Watchmen was long deemed unfilmable

    The fact that a movie has been produced does not necessarily imply that the people who so deemed were wrong.

  5. The Pop View Says:

    I have my doubts about the movie, but this stuff is cool. “The Keene Act & YOU” is also good and they had a contest for people to make fake ads for Veidt products.

  6. biff3000 Says:

    I’m not sure if that was a typo in #4, but without quite realizing the exact phrase, I have often felt that certain people deserved judos as well. Thank you.

  7. sam Says:

    I’m also worried that the movie will be bad. 300 was a desecration. We’ll see.

  8. tomemos Says:

    I thought the 300 movie was pretty true to its source material. The original was beautiful and fascistic, too.

    I’m not seeing Watchmen unless it gets at least a 70 on Metacritic, but I agree this is a cool video, and it gives me some hope.

  9. bdbd Says:

    shoot, I’ll add my own irony to the figurines. As I get older it gets cheaper and cheaper.

  10. geha714 Says:

    “Better blue than red!”

    That’s a hell of a slogan for the Democrats. It’s simple and it works.

  11. geha714 Says:

    Progressive democrats, of course…

  12. Peter K. Says:

    Dr. Manhattan has a sweet Borat speedo.

  13. Mark Says:

    This movie is going to suck.

  14. 55 Says:

    Count me in, the movie is going to blow. They’re not even including the “pirate comic book” subplot, which is understandable because I don’t know how you’d film it.

    I’m still going to watch it.

  15. Robin Ozretich Says:

    55:

    I read on Wikipedia that the pirate comic book subplot will be animated and released seperately on DVD in March. And then potentially weaved back into an extended DVD-only edition of the movie in May.

    For or better or for worse…

  16. That Fuzzy Bastard Says:

    We are being told that we have to hope the Watchmen movie is good, that we have to bend over, grab the ankles, bend over forward, backward, whichever, because it’s being filmed, and this is the first filmed comic book epic, we’ve got to accept this.

    Well not me! Snyder specializes in taking smart material and making it dumb (see Dawn of the Dead). It’s going to have pretty pictures. But it will be dumb.

  17. strasmangelo jones Says:

    You know what? Since I already know the movie’s going to suck, I’ve decided not to watch it. I just saved ten bucks!

  18. Anthony Damiani Says:

    TFB:
    What do you mean “first filmed comic book epic”?
    300 and V definitely qualify, even if we ignore more heavily adapted stories like Dark Knight or some of the X-men films.
    Now, I don’t expect it to avoid suckitude, but it’s hardly groundbreaking.
    —-
    Expectations are SO low. I’m not sure it could receive a positive reception at this point, even if it were brilliant.

  19. Luke Says:

    If the intertextuality were included in the film, it would work. I feel like it won’t, so it won’t.

    Watchmen is about periodicals, or perhaps about pulp literature in its various forms. If the movie can be about pulp video, then it will work. However, if it’s just a filming of the main plot of Watchmen then it’ll have missed the point entirely.

  20. Richard Steven Hack Says:

    Well, the trailer indicates that the film closely follows the graphic novel, and the special effects are clearly cool.

    So the motivation for not watching it “because it will suck” eludes me.

    The director screws up some film somebody liked so now you never watch another film by him again? Well, I did that with David Lynch (although I did watch “Dune”, which also sucked, after I walked out on “Blue Velvet”), so I can’t complain.

    I suggest all this “the movie will suck” is coming from the same morons one hears in every theater as you leave the auditorium saying – loudly so everyone will hear their oh-so-important opinion – “Well, THAT sucked!”

    Yeah, and so do you.

  21. judson Says:

    wait a minute. Dune was great!

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